Dust to Dust - Tension Green - Craft Beer Label

A difficult label for me, which forced me to step outside my typical design aesthetic. I aimed to embody the style of our collab partner, Ghost Town Brewing. As this was a hoppy beer, I felt green should be the primary color, but with layers of vibrancy to convey flavor and add depth to the design. The name Dust to Dust, evokes a heavily textured label in this case brightly colored neon green drops as if little bits of hop terpenes have fallen all over the design.