Use Cases Interaction

In this concept for the “Use Cases” section of the Homepage of the Pharos website, we incorporate branded imagery into the hover interaction of the four main customer types.

The software—an Observability tool for the Salesforce stack—provides a “light in the dark” for its customers, pinpointing otherwise hidden bugs and errors, and providing data and insight to resolve complex Salesforce issues. The branding, design, messaging, and interactions all serve to highlight this metaphor, driving the user’s attention and discovery with “points of illumination.”