Saas Buyer Journey Map Template and Persona Profile

The more popular SaaS services get, the wider choice SaaS users have. And functionality and practical usage move a bit to make room for the customer experience that matters these days no less.

If you can’t sleep at night thinking whether your users are satisfied with your product and don’t get nervous breakdowns due to lack of some vital features, the best option is to create a Saas buyer journey map and walk through each stage in your customer’s shoes. 

For that, we have created a template of a Saas buyer journey, where on the example of our Persona, Emilie, a project manager in IT company, you can: 🎈 follow all the stages of becoming a user of the platform,

🎈 observe the struggles and worries she came across prior to making it to the last stage,

🎈 ways of their elimination and overall improvement of customer experience.

Feel free to grab the template and use it as a source of inspiration for your own journey map or just edit it, download and discover!

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The map was made at UXPressia.

Feel free to explore our library of free templates and use them for mapping your own business in various spheres:

→ Banking, Financing & Insurance

→ Education & Career

 Health & Well-Being

→ Transport

 Real Estate

And many others.

Read our blog to get deeper into the world of customer journey mapping, persona creation and impact map building.

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