Personal Insurance Journey map template and persona profile

Do you even realize through how much stress🤯 your client goes from the moment they understand their previous insurance is expiring soon until the purchase of a new one, its usage, and prolongation? 

To clearly illustrate that, we have created a template of a personal insurance client journey map, where our Persona👧 — Victoria, a medical worker and a mother of three children — is going through the experience of looking for the insurance that would cover all the needs of her family. She comes across situations where she has to contact her insurance agent, customer agent, customer support agent until she decides to prolong her insurance for another period. 

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