Rebrand Concept Part 2 - TKOB
Concept Reveal. [2/3]📌The Second Concept for the National Theater of Opera Ballet and Folk Ensemble.
+ Despite previous concept, this one is concentrated on the curtain and the stage, consequently shaping a ribbon to create a dual connotation in addition to bring more an abstract representation. Why? Because the idea is more focused in artist's career, in my statment I believe the most crucial aspect of their life is when the stage curtain opens. Also mentioning that, it's the stage curtain is the only contact between inner and outer world.
✔️Based on the researches made, I found out how the logos of the most important national operas are focused on the letter "O", for me, this was an easy way of interpreting the TKOB brand and coming up with an unique idea.
🤌The purpose of the project was made for the bachelor's thesis. The thesis is to allow students to independently demonstrate their ability to formulate a business-related topic, select relevant literature, process data, conduct analyses, apply methodologies, make critical assessments, and present answers to questions raised in the problem statement by working in depth with a limited subject area. 💬