Urban Mix Branding - Logo & Menu

Urban Mix is a Singapore-based healthy fast restaurant franchise featuring fresh, customizable salad and grain bowls. I designed their logo and menu for their branding efforts. The challenge was to incorporate the essence of “fresh, healthy, and organic with flavors from around the world” into their logo and supporting icon – but also be simple and clean. I also designed their menu to be very customer-friendly – easy to read to allow customers to choose their dishes quickly and maximize efficiency.