Branding and Visual Identity for Vidana

Branding project created for Vidana. The company has online courses in the area of ​​personal development, in several areas such as relationships, mindset, etc., and has already helped more than 35,000 students to improve their quality of life and to be the best versions of themselves. We used studies on Jungian archetypes to build the brand on top of the detected dominant archetype, the Wizard.

Check it out the complete project at: https://www.behance.net/gallery/92102421/Identidade-Visual-Vidana