Headline Analyzer
One of the first big product projects at MonsterInsights was to design the interface and experience for a new Headline Analyzer.
The goal of this product is to help visitors and users iterate on their headlines until it reached a certain threshold, deemed a "great" headline.
The technology was already built out, I just needed to put together the experience and make it easy for users to test their headline, iterate on it based on the results of the analyzer and test again.
We needed this product to work both as a web app as well as inside Gutenberg, so the experience needed to translate to both, with all the same features.
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