Paper prototypes

These paper prototypes are from a two year process, and served as a foundation for a talk to a young group of design students. Subject was the role of paper prototypes, highlighting the importance of focusing on a form that is easy for users to embrace before getting caught up on the branding. All to often I see such beautiful graphic products that mislead users by appealing to their aesthetics before breaking their hearts shortly after, lacking in content and context the paper prototype gives you all the content you need before investing in design process.

Paper prototypes prove an effective way of moving quickly, trying different ideas and saving budget to create a smarter product.