Animated Illustrations for a Blockchain Startup Website

Hey guys!

Check out these animated illustrations we made here at Zajno while working on the website for Promise, a blockchain startup.

As the company is currently aimed at ICO for raising funds, it was very important to make the website look trustworthy and explain the complexity of their solution, so the investors can trust them and buy their tokens.

The target audience mainly consists of people willing to invest in a crypto startup, and they are usually interested in cryptographic complexity, therefore we focused on visualizing it in the best possible way to clearly communicate the advantages of the technology. Unlike average blockchain websites overloaded with text content, we opted for using a lot of visual content, to make the website look catchy and drive engagement.

Check out the website here and share your feedback! And let me know what you think about the illustrations!

P. S. Many thanks to Sofy Dubinska for creating the illustrations 🙌

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