Spotify Wrapped Thoughts

2020 has been a rough year for many of us, and when Spotify's Wrapped came out a couple weeks ago it hit home for me. I really really liked it. I told my wife that it made me feel… (*gulp*) emotional 😆

Spotify made me feel important-enough anyway to give me some cool facts about my listening history (I'm in the top 2% of people who like Jack Johnson the most.. lol) I felt like Spotify thought was I was important enough to spend the time curating a beautiful user interface. I liked the transitions, the gradients, the great typography… but mostly I loved that they delivered a history of me, to me, from what felt like the past.

I love me some good Ui, and Spotify's wrapped "social media" like story video, was dope. Super cool Spotify!