TEMA

Hello,
Tema is a cafe in Tbilisi since 2012. the old logo had three symbols, one of them was the Tbilisi tv tower, it needed a redesign, first, I thought that I don't need to stay with the old logo direction, but then I thought that everyone knew Tema cafe with a Tbilisi tower symbol, so I stay with it.

The biggest problem was that
we needed to incorporate the coffee bean symbol in the logo and we can't draw the only tower without other elements because it was looking like a TV station logo, then I decided to go with a vintage style in a modern way, we decided to make hidden detail where the Mtatsminda mountain has a shape of the coffee bean where the tower is standing.