Purify4Life Logo Design Rebrand
Logo re-design for London based personal trainers, Purify4Life!
Over the years, I've built a great relationship with Purify4Life, and they entrusted me with their rebrand for 2020. Approached just a few days ago, they wanted a simple yet modern look to replace their existing logo.
Their original logo only incorporated a portion of their name and felt like they needed to expand upon that, including the full name 'Purify4Life'. As most of their branding, including their domain name, includes this name, I thought this was an excellent choice.
They loved their current branding, but as they'd be changing their name, they desperately needed an updated look. To bring the brand closer together, I decided to use the typeface that's used site-wide on Purify4life.com, keeping the brand consistent.
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