Campaigns and recognitions - Natura

Natura: Innovation at Hand to Transform
Natura is a global cosmetics, hygiene, and personal care company, originally from Brazil. The company's app "My Business", was built to help consultants to manage easily their business and sell the products in Latin America.

With a net income of over 8 billion reales (2018), Natura was looking for a way to keep leveraging its consultants' network. We joined the project to improve the app and keep on challenging the limits.
The work was going to impact not only on the mobile app but also on its desktop version. The key was to understand thoroughly the different users located in Argentina, Mexico, Peru, Chile, and Colombia in order to create the best product and meet the needs that each of them could have.

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Design: @LeandroSantise

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