Offshore Lifestyle Rebrand

Earlier this year I worked on the Offshore Lifestyle rebrand with Bob Sattler of Suede Projects. The goal was to update the logomark to more of a heritage/Americana aesthetic, while maintaining the ‘S’ hook and overall essence of the previous logo.

You can swipe on over to see the comparison of old vs new. I also shared a lot more of the process over on my Behance page.