#Dailylogochallenge Day 02: Hot Air Balloon

The main idea of ​​the logo combines the name of the brand with the action of raising (lift) the hot air balloon, added to that I subtly modified the letters i and t suggesting a kind of way higher and higher where the balloon rises, and using the point at the end for a touch of elegance and modernity. The second image is a previous idea that I discarded.