Just Add Plants

I was approached by Greg Minotti, director of Just Add Plants, to create a new visual identity to elevate the look & feel of his business. JAP provides a large range of unique styled indoor & outdoor plant containers throughout Australia. The resulting logo seeks to convey a feeling of elegance & simplicity, creating a confident & refined aesthetic that represents JAP’s philosophy. Will be sharing more details and artworks soon.

Full Project: https://www.behance.net/gallery/104699923/Just-Add-Plants