Salalat Salad Bar Logotype Refresh
It was honour to work on the logotype refresh for Salalat salad bar. Original logo has a good idea but was not consistent and solid. Capital letter 'L' slightly broke the script's movement along with a broken swoosh. I kept the original accents in form of berries/grapes and a leaf. Letters were placed on a smooth curve with a fixed swoosh. Major work was on bringing consistency – keeping thickness and roundness of the letterforms.
More by Yurii Khmelovskyi View profile
Like