Cleveland Guardians

Rebranding concept for the Cleveland Indians Baseball Club.

This name has been floating around for awhile and I think it would make a great fit for our city and team. I've seen a lot of overly complicated renders on this idea and wanted to simplify. The trick with logos, especially sports teams logos, is to not make them overly complicated. The goal was to keep it simple and stoic but also introduce a sense of movement and energy. The "C" in the helmet wing also can stand alone as a tertiary mark.