Financial savings - Gamification micro-interaction

What's your idea on gamifying experiences to build habits amongst users?

Here's a small featured animation we took of our latest finance mobile application. We tried gamifying the experience of saving money. These "Get lucky" features have worked out tremendously well in helping retaining users and to allow them to build a level of excitement each time they interact with the application.

Excited to hear your thoughts, ideas and experiences!

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