Billeasy Rebranding

Our first branding shot in a while is for Billeasy — an Indian startup that provides paperless billing solutions to businesses. The company wanted to go global and needed a full rebranding with a more tech-oriented and sophisticated approach.

Inspired by automotive and industrial design, we decided to create a feeling of lightness, as if all the design elements were floating in the air. We’ve also taken care of the wordmark so that it would fit the logo well.