Spix's Macaw: Logo Animation
On March 4th, 2020, 52 Spix's Macaws returned to their original home in Brazil - despite having become extinct in the wild more than 30 years ago.
A stable population was bred from a few captive animals. Next year, when the birds have become accustomed to their new environment in the Caatinga in Brazil, they will be released and returned to the habitat of their ancestors.
The final steps of breeding and transfer were carried out by the ACTP association. We were commissioned by ACTP to create a branding, a landing page and a social media campaign for the reintroduction program "The Spix's Macaw: A Spicies Return to Nature". Here you can see the logo, which was designed by my colleague Roy - I just made it move.
My tasks in this project were mainly in the area of animation and the social media campaign.
https://www.spixs-macaw.org/