BitterPill.IN.gov

Here is a hand-lettered logomark I did for the Office of Attorny Generals new prescription drug abuse campaign. It finally launched today. This project happened very fast and is a full creative campaign with branding, tv, radio, outdoor, print and a sponsored day at the Indianapolis State Fair today.

Attached is the different variations of the mark.

This was art directed by my good dude and super talented Drew Hill, our Associate Creative Director at Hirons.

Cheers_