Feetures! Print Ad

A full page advert page for Features! - a premium outdoor sport sock brand - that's a somewhere between A4 and A3 size.

We wanted the silhouette of the sock to be front and centre, but also had to get across the purpose of the sock and its use for the outdoors. Features! had very little brand material assets to work with at the time, so we tried to create visual interest using colour contrast, typography and an unstructured layout.