Duty Free Shop, Food Festival

Duty Free Shop is the world’s largest luxury travel retailer. “From [Destination] With Love” was a global food festival launched in nine DFS airport shops and downtown locations around the world, curating interactive activations of DFS products to “inspire the senses and delight the palate.”

Jd&co. provided creative direction in telling highly engaging visual stories of local ingredients, which were used to create an enriching sensory experience for attendees. We art directed both stills and videos (slow motion) of these ingredients, which were used for various promotional materials across each festival site