Brochure Design for Medtech Startup

Promotional material & logo design for a startup company that created a heart rate monitoring device which calls 911 in the event of cardiac arrest. This brochure outlines a broad overview of the startup, was utilized as a takeaway in the Engineering Design Expo pitch competition. Because the client was being judged by three “hidden” participants, they wanted to stand out in their presentations by giving attendees takeaways that would be memorable and representative of their brand. We collaborated extensively to come up with a heart-shaped folding design that impressed the judges and helped the client receive seed money from attending investors.