Branding Springfield #7: Squishee
This week's entry is the Kwik-E-Mart exclusive drink Squishee. I set out to make something resemble the sugar-filled fun and excitement when kids are allowed to get one, and highlighted the "squishiness" by overlapping the letters and making them look rounder.
adobe
branding
branding springfield
illustration
illustrator
logo
photoshop
texture
typography
vector
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Posted on
Feb 21, 2020
More by Armando Mitra View profile
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