Nordic Ice Logomark

Updated logomark for Nordic Ice, completed in 2017. If you've used a meal-delivery service in recent years (in the USA), chances are a Nordic Ice gel pack kept your food cool!

Starting with their legacy logomark, I aimed to modernizing their iconic viking character through simplified and cleaner forms, along with an updated blue brand color.

See additional slides for larger images of the work.

Updated logomark for Nordic Ice, completed in 2017. If you've used a meal-delivery service in recent years (in the USA), chances are a Nordic Ice gel pack kept your food cool!

Starting with their legacy logomark, I aimed to modernizing their iconic viking character through simplified and cleaner forms, along with an updated blue brand color.

See additional slides for larger images of the work.

Dan Lehman | QRS Creative
Expressive Branding, Illustration, & Packaging
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