About this Service
Your brand identity is the visual heartbeat of your business. It creates first impressions, builds trust and turns casual viewers into loyal customers. By crafting a cohesive and memorable visual identity, you give your audience an immediate sense of who you are and why you matter.
My design approach:
Minimalistic design that feels modern and timeless
Purposeful simplicity ensuring every element communicates clearly
Strategic use of shapes, negative space and color to reinforce your story
Collaborative workflow with updates at every stage
What you’ll get:
Logo design
5 unique logo proposals with unlimited revisions on your chosen concept
Final logo in horizontal and vertical layouts, plus an icon format for avatars/favicons
Color variations: full-color and monochrome logo versions
Brand guidelines
Brand foundation: story, mission, vision, values and personality
Logo variations: primary lock-up, reversed, monochrome, icon-only marks
Logo usage: clear space and minimum size, do’s & don’ts
Color palette: primary and secondary colors with HEX, RGB and CMYK values
Typography: primary and secondary fonts with weights and styles, hierarchy and usage rules
Custom pattern or graphic element examples for marketing collateral
Stationery
Print-ready business card design
Letterhead layout
Digital assets
Profile icons and cover images for major social platforms
Delivery files:
Industry-standard files for print and digital use: AI, EPS, SVG, PDF, JPEG and PNG (transparent background)
Transfer of Copyright Agreement (for logo design)
Timeline:
Initial logo concepts are delivered within 12 business days
Revisions are completed within 1–3 business days after receiving your feedback
Total project duration is up to 6 weeks
Whether you’re launching a new venture or revitalising an existing brand, this service equips you with all the visual tools needed to make a memorable impact.
