Senior Web & Brand Designer: Holdco
About Verdira
Verdira is a Wyoming-based healthcare acquisition & operations holdco. We acquire and scale refractive-surgery clinics under a CPOM-compliant MSO model and non-CPOM.
Our tone is institutional, calm, and behavioral: think Harvard Business Review × Blackstone Ventures × Apple Health.
We focus on disciplined transitions, founder psychology, and operational credibility rather than marketing flash.
Project Scope
You’ll design and build Verdira.com, our founder- and doctor-facing site (9 pages). The site must feel authoritative to physicians while maintaining institutional polish for investors and lenders.
Deliverables
Web design + build (WordPress or Webflow)
8-9 pages: Home, For Founders, Own a Clinic, Process, Team, Portfolio, Rogue, Careers, Contact
Apply our existing brand system:
Verdira Green #003C3A | Carbon Black #111111 | Ivory Mist #FBF6F2
Typography: Hauora Bold / Medium / Regular
Institutional grid + hierarchy: numbers-first, vertical flow, calm whitespace
Integrate supplied copy and brand materials (Brand Book + Brand Board provided)
Visual Intent
Zero “brochure” energy
No icons, gradients, or stock smiles
Editorial rhythm, clear typography, disciplined restraint
Optional subtle motion (fade/scroll, no parallax clutter)
Budget & Timeline
Fixed budget: ≈ $15 000 USD (negotiable ± 10%)
Timeline: 6 weeks - 3 weeks design | 3 weeks build + QA
Start: Early - Late November
Deliverable: Fully responsive site ready for launch with CMS handoff
Ideal Designer Profile
Previously worked with or for agencies like Darien Group, Ajust Design, CQC (Consequently Creative), Grady Campbell, Ramotion, or similar
Portfolio shows institutional brand systems or investor-deck design
Expert in layout restraint and typographic hierarchy
Comfortable working autonomously from a defined brand kit
Fluent in Figma + either WordPress or Webflow
Understands how to translate financial/healthcare content into credible design
How to Apply
Please include:
2 live websites you personally designed (end-to-end).
(Optional) 1 investor deck or one-pager sample.
Your availability and total project quote within the range.
Attach a short note or Loom introducing yourself and your approach to institutional design.
Please qualifed candidates only and send an email to [email protected].
Best,
Marcus